Business Coaching - Training #3 - Video
In the Training post #2 called “Moving the Free Line”
I discussed that what you should focus on at the
early stage of internet marketing carreer is capturing
a person’s first name and email address.
It’s the easiest barrier of entry to break.
Your goal at this point, is to build a list of people
who are interested in the information that you have.
And the vehicle that you use to build your list,
is to have what is called a mini-site. A mini-site
is not a full blown website of 100 or more pages,
but rather a small, one or two page site.
Most Internet marketers understand that having mini
sites is the fastest and easiest way to make money
online.
They don’t require a lot of time, energy, or money
to set up, and once you’ve got one up and running,
you can sit back and just collect money from all
the sales you’re making.
At least… that’s how it’s supposed to be, right?
The truth is that mini sites really ARE easy to set
up. They really DON’T require much time, energy,
and money to set up.
So why is it that so few people actually make money
with their mini sites?
The answer is that they never learned how to actually
turn their mini site into a profitable moneymaker
that runs completely on autopilot. The good news is…
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YOU’RE ABOUT TO LEARN HOW TO DO IT!
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Here’s what this is all about: My colleague Michael
Rasmussen has just released a brand new video course
that will walk you through the process of creating a
killer mini site from the ground up.
Then he’ll also teach you how to actually start making
money with it right away and into the future.
If you’ve been looking to get started making money
online and don’t want to pay thousands of dollars
for training, then this is exactly what you need.
The best part? The videos are FREE!
First, let’s talk about the videos themselves.
If you’re in a hurry, you can just check the
videos out right now for free. Here’s the URL:
www.minisiteprofitsexposed.com/?thankyou-page=19491
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OVERALL QUALITY
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It’s important to note that these are online videos
that you access from your web browser. Michael uses
Camtasia Studio to create these videos, which is the
premier software program for creating screen capture
tutorials such as these.
The first thing you’ll noticed when you hit the play
button on the first video is the incredible production
quality. These are NOT your ordinary screen capture
videos. These are very high quality videos.
Videos are more interesting than reading.
He uses beautifully created graphics to pass his
wisdom along to you, and the sound quality is the
highest you will ever hear in an Internet marketing
product. They sound like they were recorded in a
professional studio.
Now let’s move onto…
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THE ACTUAL VIDEOS
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Here’s a brief summary of each video. Obviously
it’s impossible to list every single thing here,
but I want you to get a feel for what each one
covered, and how well it covered it.
If you’re in a hurry, you can just check the
videos out right now for free. Here’s the URL:
www.minisiteprofitsexposed.com/?thankyou-page=19491
VIDEO 1 - INTRODUCTION
This videos introduces you to the entire course, as
well as the teacher himself. You’ll learn what you can
expect from the course, and why it’s structured the
way it is.
Michael realizes that you may not have heard of him,
and so he spends some time establishing his
credibility with you by sharing some of his biggest
successes. It doesn’t come across as bragging at all.
Michael explains that, in order for you to get value
from the teachings, you need to have faith that the
teacher actually knows what he’s talking about. By the
end of this video, you will have no doubt.
By the way, this is a good lesson for all of us
product developers. If you want people to accept you
as an authority on any subject, you first need to
establish your credibility with the reader.
That way they’re willing to relax, and trust that
what you’re telling them is sound advice.
VIDEO 2 - THE BASICS
This video will introduce you to the basics of mini
site marketing. This will set the foundation that all
future learning will rest upon, so it’s important to
pay close attention to this one.
You’ll learn:
* What mini-sites are, and what makes them different
from regular content sites.
* Which businesses they work well for… and which ones
they don’t.
* The right mindset to have when it comes to creating
mini sites as part of your online business strategy.
* And the different tools you need to get started.
This was a great video, and did an excellent job of
kicking things off, and building the foundation for
the rest of the course.
VIDEO 3 - SQUEEZE PAGES
This is probably one of the most useful videos of the
entire course. As I’ve been telling you, the money in
internet marketing is in the list.
Every Internet marketer needs to build
an email list, but how do you do it?
What is the best way to capture the most opt-ins?
The answer is ’squeeze pages’. This video will teach
you:
* Why using a squeeze page is far superior to other
opt-in methods.
* The single most important thing you must include at
the top of your squeeze page to skyrocket your opt-in
rate.
* The secret structure of a squeeze page, and why most
marketers get it wrong (which costs them a LOT of
money).
* The most important to include in your opt-in process
that will make sure that people actually receive your
email.
After watching this video, you’ll know everything you
need to know to start building a massive opt-in list
right away.
This will probably be the first video that
you ‘take action’ on. You’ll be so excited about the
possibilities, that I guarantee you’ll go and create
your own squeeze page right away.
VIDEO 4 - MINI SITE COPYWRITING - PART I
Nothing happens until the sales copy is written.
Graphics alone will never sell a product, but sales
copy alone WILL. This video begins to demystify the
mysterious process of writing words that make people
whip out their credit cards and buy.
Specifically, you’ll learn:
* Why you need to learn copywriting, even if you “hate
to write”
* What a compelling offer looks like, and how to tell
the difference.
* How to write an eyeball-grabbing headline that
practically forces your readers to go through your
entire page.
* A simple trick you can use in your opening to make
your reader want to learn more.
There is no skill that is more important to your
success than the ability to write killer sales copy.
Make sure you pay extra attention to this video, as
well as…
VIDEO 5 - MINI SITE COPYWRITING - PART II
This video dives right into the individual components
of a killer sales letter. You’ll learn how to create
the “secret structure” of a mini site sales letter
that makes big money. Specifically, you’ll learn:
* How to create captivating body copy that draws your
reader into the sales letter.
* Bullets that force your reader to keep reading the
whole page, and makes them insanely curious and want
to buy your product
* How to take the risk off people’s shoulders, so
they’ll feel safe buying from you.
* How to craft your ‘call to action’, and get people
to whip out their credit cards and buy immediately.
* The secrets of writing a killer P.S. that helps seal
the deal, and flip your prospect into a buyer
instantly.
This video covered a surprising amount of detail,
especially considering that this course is not
specifically about copywriting. Michael Rasmussen is
definitely someone who overdelivers in his educational
products.
Whew! That was a lot of information.
And that’s less than half of what we have in store for you.
Follow the videos and put the knowledge into action.
Remember the course is absolutely free, so you have
nothing to lose and a priceless education to gain.
So go ahead and check out Mini Site Profits Exposed
right now, and see what all the fuss is about.
Here’s the URL:
www.minisiteprofitsexposed.com/?thankyou-page=19491
Warmly,
Carl Willoughby
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